I’m signed up for the Wellington Round the Bays half marathon in late February so I’ve been following their Twitter feed at Wgtnroundthebay. They’re doing a great job of tweeting training tips and encouragement to participants, especially the new runners. They’re also getting active with heaps of other tweeters, both in the running and local communities.
One of the tweeters I came across thanks to them is seedouglasrun who’s organising a virtual
#TwitterRoadRace. It’s a nice example of using Twitter to build a quick community around a one-off event, where participants sign-up online for a 5k race that they run anywhere on Saturday 21 January 2012. It’s similar to some of the virtual/real runs and events that Nike organise but without the taint of corporate backing. Details available at Doug Cassaro’s blog, I run because….
Something I’m keen to see from future race organisers is for them to collect Twitter handles as part of race registration and then live tweet runners’ preliminary results on race day. Would create a great online buzz for the event and give runners something to smile about while they wait for their official time.